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  • Business Economics,12th Edition Business Economics,12th Edition

Business Economics

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Author: H L Ahuja

ISBN: 9788121917919

Availability: In stock

Regular Price: Rs.375.00

Selling Price Rs.349.00

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CONTENTS

PART  I: Nature, Scope and Methodology of Business Economics | Nature and Scope of Business Economics | Basic Problems of an Economy and Role of Price Mechanism

Part II: Demand Analysis and Consumer Behaviour | Demand and Law of Demand | Consumer’s Behaviour: Cardinal Utility Theory | Indifference Curve Analysis of Demand | Revealed Preference Theory of Demand | Consumer Surplus | Elasticity of Demand | Demand Forecasting

PART III: Analysis of Production and Cost | Production Analysis : Factors of Production | Theory of Production : Returns to a Factor | Production Function with Two Variable Inputs | Optimum Factor Combination | Cost Analysis | Break-even Analysis | Supply and its Elasticity | Linear Programming

PART IV: Market Structure and Pricing of Products | Market Structures and Concepts of Revenue | Objectives of Business Firms | Equilibrium of The Firm and Industry Under Perfect Competition | Pricing in a Perfectly Competitive Market | Price and Output Under Monopoly | Price Discrimination | Monopolistic Competition | Price and Output Under Oligopoly | Pricing in Practice: Mark-up Pricing and Sales Maximisation Model

PART V: Factor Pricing and Income Distribution | Marginal Productivity Theory of Distribution | Determination of Wages | Theory of Rent | Theories of Interest | Theories of Profit | National Income and Measurement

PART VI: Capital Budgeting : Long Term Investment Analysis | Capital Budgeting: Analysis of Investment Projects | Cost of Capital | Cost Benefit Analysis

Additional Information

ISBN 9788121917919
Author H L Ahuja
Binding Paperback
Shipping Days Ships in 7-8 Days
Language English
Edition 12th Edition
Publisher S. Chand Publishing
Image Gallery N/A

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